On a mission to create exceptional leaders that inspire their teams and create extraordinary results
When my son was diagnosed with autism at age 3, I didn’t understand what masking meant.
But soon, I began to see it everywhere.
The world around him—therapists, teachers, and even well-meaning support systems—was already teaching him to suppress his natural ways of being.
He was encouraged to quiet his stimming.
To make eye contact.
To behave “normally.”
Not to be himself.
To perform himself.
And it broke my heart.
Because I realized—I had been doing the same thing my entire career.
As a Latina climbing the corporate ladder, I knew how to mask before I even had a name for it.
I softened my accent.
I smiled when I disagreed.
I filtered my bold ideas to avoid being labeled “too much.”
I worked twice as hard for half the visibility.
I wasn’t being celebrated for who I was.
I was being rewarded for how well I could blend in.
That wasn’t professionalism.
That was survival.
My son didn’t choose to mask—he was taught to.
And so was I.
But I didn’t want him growing up thinking that belonging meant erasing who he is.
I wanted him to thrive, not perform.
To be seen, not just tolerated.
To lead his life—not survive it.
So I started the unlearning process for myself, too.
I dropped the masks.
I stopped shrinking to fit into rooms that couldn’t hold my fire.
I stopped code-switching just to make others comfortable.
I stopped asking for permission to be powerful.
And I started building new rooms—
Where Latinas don’t have to prove they belong.
They just lead.
Today, I walk into boardrooms with my voz, my vision, and my roots intact.
I don’t filter my voice to make people comfortable.
I don’t question whether my presence is “too much.”
I don’t apologize for taking up space.
Because just like I’m helping my son thrive without apology, I now help Latina leaders do the same.
Because masking doesn’t just silence us—
It burns us out.
You were never too loud.
You were never too emotional.
You were never too much.
You were just in a space that didn’t know how to hold your brilliance.
🔥 It’s time to rise without hiding.
💥 It’s time to lead sin máscaras.
If this story resonates with you, I created something just for mujeres like us:
👉 Join my free, 5-Day La Próxima Leader™ Challenge—a 1:1 experience where I help you rise with clarity, confidence, and autenticidad.
Con corazón y fuego,
Dr. hc Carmen Paredes
Latina Leader | Keynote Speaker | Coach
The Podcast where we dive deep into Leadership Transformation
Book Carmen to be a speaker at your event
Book Carmen to be a speaker at your event
Carmen Paredes is a 2X TEDx Speaker, Award Winning Keynote Speaker, Best Selling Author, Recipient of the Lifetime Achievement Presidential Award.
With over 20 years of Leadership experience, Carmen is a dynamic professional speaker for corporate events, webinars, and workshops specializing in leadership, productivity, collaboration, employee engagement, and empowering women in the workplace.
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